Just like an electric cord connects a lamp and a socket, your proposal connects your business partner prospect and your sponsorship offer. And it can be just as powerful. The Business Partner Proposal connects our conversation with the potential partner (the Partner Opportunity Interview) and, hopefully, an Agreement to sponsor. Nonprofit Sponsorship: Different and Better […]
After my ill-advised trip, I still scoffed at people who I thought ‘over-planned’ vacations. But, as I started planning more, my goal became sharper: I want memories from the trip. Since setting that goal, old goals dimmed in importance. Your Partner Journey goal may shift a bit, but it must always help you grow business […]
So I left on a vacation with my wife without a plan. I needed to get time away from the office for a week and get a different perspective on things. We hopped in the car and drove to a part of the country where I visited as a child. I didn’t have a plan. […]
